| 词组 | advertisement |
| 释义 | ，advertising 两词都有“广告”的含义，但侧重点不同。 1． advertisement 具体指电视、电台、报纸杂志、因特网等媒体上的“广告”: TV advertisements At this time of year，the papers are full of advertisements for win- ter holidays. ( 注意介词用 for) Advertisements on the Internet seemed to be treated as news- paper ads which may be seen anywhere in the country. 2． advertisement 可缩略成 ad 或 ad- vert，advert 是英国写法: Did you see that advert for the new car? ( 注意介词用 for) some of my favourite UK TV ad- verts 3． advertising 指“广告业 ( business of making advertisements)”，常作不可数名词: Car advertising has been promo- ted recently. She works in advertising. 4． 广告业的广告种类和表达方式很多: advertisement ad advert commercial billboard poster flyer( 美国的“广告传单”，英国叫 leaflet) slogan campaign the classified ads the personal ads( 交友广告) the want ads |
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